PAY PER CLICK MARKETING

Why choose pay per click advertising?

To increase traffic, leads and sales on your website.

With nearly 3.5 billion people online and 70% of them using the internet daily it’s absolutely essential for your business to demonstrate an active online presence in front of potential customers.

Current statistics show that 93% of online activity starts with a search engine, of which Google’s market share is 70%. It is therefore crucial that your business is listed highly for the services or products you have to offer.

Smtrek are experts in this field. We adapt, change and manage your pay per click advertising carefully to ensure that your adverts are shown in the right places, at the right times and most importantly, to the people who are looking for you. With an agreed monthly budget that suits your company, our small but dedicated team work with care, knowledge and expertise to deliver great results that will transform your business.

We will tailor your PPC campaign to suit your budget – making sure that your ads are only shown to the right people, at the right time, and at the right price. We will provide you with monthly reports to make sure that your campaigns are on track and delivering.

Smtrek PPC Services:

Smtrek offers the full suite of PPC services – from an initial audit through to ongoing optimization. We create packages to suit your business objectives and budgets to tailor make packages help you reach your goals:

  • Campaign Healthcheck
  • Competitive Research
  • Strategy & Tactics
  • Keyword Generation
  • Campaign Targeting
  • Adcopy Creation
  • Adcopy Extensions
  • Creative Testing
  • Mobile Optimisation
  • Campaign Expansion
  • Optimisation and Testing
  • Reporting

Google Partner

All of our digital marketeers are Adwords Professionals and certified in many of the areas. Upon joining Fifteen, every team member goes through intense training in cost-per-acquisition campaigns, ensuring we are fully focused on the return on investment for your business. This enables us to not only develop our strategic skills and our database of tactical knowledge, but also ensures we live and breathe optimisation and sales maximisation.

On top of this, Fifteen have a designated team at Google to help optimize campaigns to gain the best ROI for your campaign. We work really closely with our team to ensure that your campaign is getting the very best results at all times. Not only does this allow for stronger ROI but it also enables us to gain industry insight which you won’t find anywhere else.

Get Results

Get Seen
with Display Advertising
Get Chosen
with a Great Website
Get mentioned
on Social Media
Get Found
with Pay Per Click

Pay Per Click Options

Depending on our advice, budgets and your goals, there are multiple PPC options. The most important option is being listed highly within Google search results, but should you wish to grow brand awareness we can display your adverts across extremely popular websites in any place you want.

Google Display Network

SmTrek can display your adverts across an array of popular websites, to people throughout any country you want .

Alternatively, we can be more selective on the sites your business appears on. For example, displaying only on websites that fall within your business target area.


How Pay Per Click, Display and Re-marketing Services Can Benefit Your Business

Measurable and flexible

AdWords enables you to see how many people your advert was shown to, how many of them clicked to visit your website, called you direct from the advert. With additional tracking set up we can measure actual leads or sales your website generates.

Managed professional

We manage your account on a regular basis and can provide you with full access. We also send you a monthly summary of key stats to keep you updated.

Start, stop, pause

We are flexible, we can start, stop and pause your adverts at any time to suit your needs and budgets.

We Will Target The Right People for Your Business

It’s important to make sure the right users and customers see your adverts – those who are interested in what you have to offer, and most likely to want to do business with you.

By understanding what services your users are interested in and how ready they are to make a purchasing decision, we are able to reach the right target market with your ads.

Search engines

Google and search engine visitors are most likely to be ready to make a purchase. We’ll bid to make your adverts appear prominently to users in your target location, who are searching for your product/service.

Social media

Social media is an effective platform for targeting the right people with your ads, as we can easily gather relevant information such as their interests, demographics and online behaviour.


1-In Google

Prominent ads for targeted users to click, call or visit your business.

Google AdWords is an online advertising service developed by Google, where advertisers pay to display brief advertising copy, product listings, and video content within theGoogle ad network to web users.


2-Across the web

Display banners that attract your target market and encourage engagement with your brand.


3-Mobile apps

Adverts placed in popular mobile apps.

Reach a growing audience of people using mobile phones and tablets by showing your ads in mobile apps.


4-Facebook ads

Targeted social adverts, designed to reach a valuable demographic.


With PPC it is important to carefully manage budgets and listing costs.

 
 

Effective pay per click (PPC) requires careful planning, constant review and regular monitoring and management. The skill to maximise your PPC opportunities is a key offering of Blue Frontier.

As part of our PPC management service we review and assess your campaigns; writing and amending advert text and keyword representation to ensure you achieve the very most from Google’s pay per click channel.

Our service includes budget management, bidding for keywords, creating advert text and on-going monitoring of campaigns. Our approach is collaborative, and we work with our clients to make the most out of their PPC campaigns.

Pay per click is a great way to test keywords and measure return on investment. Limiting your budget reduces risk and affords a great deal of flexibility.